What if fear, doubt, or self-criticism are the only things standing between you and your goals? At the Nike Headquarters, motivational speaker Dorice Horenstein reveals her simple yet powerful system — RELOC — to help you overcome fear, strengthen self-belief, and turn your goals into reality. Through personal stories, humor, and wisdom, Dorice shows you how to reframe your mindset, reconnect with your purpose, and build the confidence to take action. If you’re ready to shift from hesitation to empowerment, this talk is for you.
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Timestamps:
0:02 – Standing at Nike HQ — a full-circle moment
0:21 – We can’t change yesterday, but we can inspire tomorrow
0:31 – The tree of your childhood and the tree you nurture today
0:48 – A joyful story about Elvis and finding laughter
1:00 – Introduction to RELOC: Dorice’s system for achieving goals
1:11 – Why RELOC isn’t in the dictionary
1:23 – The power of emotion and love behind your goals
1:42 – How self-talk shapes your success 2:15 – The importance of loving your goal
2:24 – Challenges that get in the way — and how to name them
2:43 – Common struggles: fear, doubt, communication issues
3:14 – The real “F” word: Fear and how it paralyzes progress
3:37 – Learning about yourself — internal knowledge
3:52 – Funny story: “We are desert people”
4:03 – The foundation of self-relationship and awareness
4:23 – Acts of kindness as lasting legacy
4:39 – Becoming your own legacy
4:44 – “We are the champions!” group affirmation
5:04 – Daily affirmation: “Day by day, I get better and better”
5:28 – Closing message: “I believe in you. You can do this.”
Transcript:
(0:02) How interesting it is that four decades later, I’m standing here at the Nike headquarters (0:09) wearing not my usual speaking attire, but Levi’s and a pair of Nike shoes. (0:21) What I learned that day is that while we cannot change our yesterday, we can inspire our tomorrow. (0:31) And today, I invite you to think about the tree of your childhood and the tree that you want to (0:41) nurture today.
And, you know, I remember growing up, she would say to my dad, she says, (0:48) if Elvis walked through these doors, don’t get offended, but I’m going with him. I’m just leaving. (0:55) Never mind, he never showed up, you know, so tell and share with everybody something joyful (1:00) they’re doing this weekend.
One person, yes. My system for achieving your goal, it’s called (1:07) RELOC. It’s an acronym, don’t look at the dictionary, you will not find what it is.
(1:11) And some people said to me, oh, Doris, you spelled it wrong. And I was like, no, I spelled it right. (1:16) And it’s just a simple question.
You have your goal, you don’t have your goal. What is it for you? (1:23) You know, love is a great word. It’s not only a noun and a verb, but it’s also emotion, (1:29) value, attribute.
What is the emotions that you put into this? Do you get up in the morning and (1:36) say, yeah, got to do this thing, right? Or you get up in the morning, I get to do this thing, (1:42) to penetrate into your psyche and say, oh, you know, fill your mind with self-criticism, (1:48) self-doubt, you know, you can’t do this goal, you might as well quit now. Or do you say to yourself, (1:55) no, I want to do this. This is important to me.
And that, of course, is connected to how you talk (2:02) to yourself. How do you talk? Look at this man. He loves whatever he’s going to do.
You can see it. (2:09) You can see it. You can feel the energy in his body.
So we talked about reason for your goal. (2:15) We talked about love for your goal. And then sometimes other things happen.
(2:24) With all of our intentions, something happens, challenges happen. (2:29) This vendor didn’t produce the product in time. This team did not do the timeline.
You tell me, (2:37) what other challenges you think you would be facing with your goal? What would it be? Fear (2:43) and doubt. Yes. Yes.
You say to yourself, oh, my God, what did you say? Communication challenges. (2:52) I can’t really explain or I don’t or you are not explaining the other person. And then you get to (2:58) be overwhelmed.
You say, what about if I don’t succeed? I don’t have the money. I have the fear (3:06) and the doubt. I’m not communicating.
What am I going to do? And then the four letter F word (3:14) comes into mind. And I don’t know what you guys are thinking of. (3:20) But I am thinking of fear.
Fear comes up. And that fear paralyzes you. That fear (3:30) doesn’t allow you to move forward.
And then the other part is the internal knowledge. (3:37) It’s who you are. What do you need to learn about yourself so that you make your goal a reality? (3:45) So he comes to me and he says, Ima, which means mom, why haven’t we learned how to ski in our (3:52) family? So I say, son, we are the desert people.
What I learned is that the foundational block of (4:03) the relationship we have in this world starts with the relationship we have with ourselves. (4:09) Do we have that self-awareness of what we bring to every interaction? (4:15) Oh, my gosh. Give yourself a clap, everybody.
Look at these words. Look at these words. (4:23) Yes.
Yes. Kindness in a way is leaving a legacy. What’s the legacy that you want to leave behind (4:32) to the people that you love and the people that appreciate you? What’s the legacy? (4:39) And whatever that legacy is, become it now.
We are champions. Are we ready? But loud. (4:44) Really loud.
Ready? We are the champions. (4:52) So here we go. Are we ready? I know I have the ability to achieve my goal.
(5:04) I have my reason. I know my why. (5:12) Day by day and in every way, I get better and better.
Oh, yeah. (5:17) Day by day. Excellent.
(5:25) That maybe next time I see you, wherever it is, (5:28) that you’ll tell me, Doris, I did my re-lock. I believe in you. I know you can.
